IPL 2017 Sposrship won by VIVO

The most popular game cricket in India. Yes it's T20 Cricket. So far VIVO finally won the sponsorship coming IPL 2017.

Mumbai mobile company VIVO has won the sponsorship title for the IPL 2017 . Mobile company replaced Pepsico and won this title for IPL Cricket 2017. And VIVO not only won this sponsorship title for one year But For 2 years. For next IPL 2018 also VIVO will be title sponsor. PepsiCo has been associated with cricket in India for the last 25 years and we immensely value its contribution to the success of our brands. We will continue to associate with sports and cricket as a platform to connect with our consumers.

Who is Vivo, the new IPL title sponsor?

The Chinese smartphone maker that stayed under the radar in India since its launch in December 2014 just signed a fat cheque to be the title sponsor of IPL

BCCI Secretary Anurag Thakur said, “We welcome vivo to IPL. IPL is all about opportunities and the exhibition of talent. Vivo, as a brand, symbolises both. Just like the IPL, in a very short span they have created a niche and legacy in their market. I am sure this will be a long and enriching affiliation for both stakeholders.”

Apart from the title sponsors VIVO, there are also a number of associate sponsors for the annual T20 extravaganza as well. While some of the regular names feature this time around as well, there are few new entrants as well. For example, Coca-Cola have joined the associate sponsorship bandwagon after their primary rivals Pepsi pulled out as title sponsors. Other newcomers in the list of IPL associate sponsors include smartphone manufacturers Oppo and online recharge website Freecharge among others. The large number of companies who are willing to invest in the IPL goes on to show that the tournament has managed to keep its credibility intact despite all the controversies that have clouded it since the very first edition. Firms are still keen to be associated with an extremely popular brand like the IPL and help expand their market across the entire country. Unfortunately, not all them are able to bag a contract with the world's most popular T20 league due to limited availability of slots. A number of big brands are also associated with the 2016 IPL in the form of sponsors for the eight franchises participating in the tournament. Companies dealing in contrasting product lines have provided their financial backing to each of the teams ranging from electronics manufacturers to airline service providers to even food suppliers. This has only added further to the brand value of the tournament. PepsiCo had wanted to pull out of the IPL sponsorship due to controversies surrounding it. The company had sent a notice to BCCI earlier stating that enough had not been done to prevent sporting frauds. “PepsiCo has been associated with cricket in India for the past 25 years and we immensely value its contribution to the success of our brands. We will continue to associate with sports and cricket as a platform to connect with our consumers,” said Vipul Prakash, Vice-President, Beverages Category, PepsiCo India.

And Apparel sponsor for IPL 2017 is Nike !!

Yes ! Nike will hold the Apparel sponsorship title for THE IPL 2017.  Nike just do it no they just did it.

Nike, Inc.  is an American multinational corporation that is engaged in the design, development, manufacturing and worldwide marketing and sales of footwear, apparel, equipment, accessories and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is one of the world's largest suppliers of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$24.1 billion in its fiscal year 2012 (ending May 31, 2012). As of 2012, it employed more than 44,000 people worldwide. In 2014 the brand alone was valued at $19 billion, making it the most valuable brand among sports businesses.

The BCCI also extended Nike’s contract as the official apparel sponsor of the Indian cricket team. Sources said Nike will pay BCCI ?1 crore per match against ?80-85 lakh in the previous seasons. Other decisions include appointment of PricewaterhouseCoopers as the independent agency for due diligence on funds use by State associations.

The committee also appointed Gokhale & Sathe as the BCCI’s internal auditors.